Understanding Spam

Why Shopify Stores Get So Much Contact Form Spam

AC
Alex Chen
February 18, 2026 · 5 min read

If you run a Shopify store, you’ve probably noticed a steady stream of junk pouring into your contact form inbox. SEO pitches, fake partnership offers, phishing attempts. It never stops. But why are Shopify stores such a magnet for this?

Your Contact Form Is a Public API

Every Shopify store with a contact page exposes a form endpoint. Bots don’t even need to visit your site. They can submit directly to the endpoint. Because Shopify’s form URLs follow a predictable pattern, spammers can target thousands of stores with a single script.

Default Forms Have No Protection

Out of the box, Shopify’s contact form and blog comment form don’t include any spam protection. There’s no CAPTCHA, no honeypot field, no rate limiting. This makes them the path of least resistance for bots scanning the web.

The Spam Has Gotten Smarter

The days of obvious gibberish spam are fading. Modern spam bots generate messages that look like real inquiries. They use proper grammar, mention your products by name, and craft subject lines that seem legitimate. A message like “I found your store and I’d love to discuss a partnership” could be real, or it could be one of 10,000 identical messages sent that hour.

The Real Cost

Every spam message is a notification you have to check. Multiply that by dozens per day and you’re losing hours every week. Worse, fake email addresses inflate your marketing lists, costing you real money on platforms like Klaviyo or Mailchimp. And when your inbox is 80% junk, genuine customer inquiries get buried.

What You Can Do

A single check (like a keyword filter) isn’t enough because modern spam is designed to bypass simple rules. You need behavioral analysis, reputation checks, and content analysis all working together.

That’s exactly what FormSentry does, but we’ll save that for another post.